{"id":76024,"date":"2019-07-10T10:00:00","date_gmt":"2019-07-10T08:00:00","guid":{"rendered":"https:\/\/rudenko-photography.com\/?p=76024"},"modified":"2026-10-28T02:36:10","modified_gmt":"2026-10-28T01:36:10","slug":"brandingshoot-beautystudio","status":"publish","type":"post","link":"https:\/\/rudenko-photography.com\/nl\/brandingshoot-beautystudio\/","title":{"rendered":"Een brandingshoot in een beautystudio"},"content":{"rendered":"<div class=\"rpb rpb-story\" data-label=\"VERHAAL | HAARLEM\"><figure class=\"rpb-lead rpb-col\"><img class=\"wp-image-75392 skip-lazy\" src=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/studio-owner-hair-dryer-brick-wall.jpg\" width=\"2400\" height=\"1800\" alt=\"Eigenaar in een wit Be-shirt met een f\u00f6hn in haar beautystudio, haar lange haar waait op voor een rode bakstenen muur\" sizes=\"(max-width: 767px) 100vw, 700px\" decoding=\"async\" fetchpriority=\"high\" srcset=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/studio-owner-hair-dryer-brick-wall-500x375.jpg 500w, https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/studio-owner-hair-dryer-brick-wall-800w.jpg 800w, https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/studio-owner-hair-dryer-brick-wall-1200w.jpg 1200w, https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/studio-owner-hair-dryer-brick-wall.jpg 2400w\" \/><\/figure><p>Deze brandingshoot in een beautystudio vulde een middag in mei. Ik fotografeerde de eigenaar en haar team aan het werk, van kleuren tot permanente make-up, voor hun website en social media.<\/p><p>Op het raam staat Garage, beauty &amp; art studio, en dat klopt: het is allebei. Een drukke studio met echte klanten en daglicht van de straat past goed bij <a href=\"https:\/\/rudenko-photography.com\/nl\/photographer-in-haarlem\/\">mijn fotoshoots in Haarlem<\/a>. Ik werkte met wat er al was: het licht, de muren en de mensen.<\/p><div class=\"rpb-box rpb-card\"><dl><dt>Waar<\/dt><dd>Beauty Garage, Haarlem<\/dd><dt>Wanneer<\/dt><dd>Mei, in de middag<\/dd><dt>Fotoshoot<\/dt><dd><a href=\"https:\/\/rudenko-photography.com\/nl\/business-photographer-in-amsterdam\/\">Branding fotoshoot<\/a><\/dd><dt>Licht<\/dt><dd>Daglicht door het raam, warme lampjes binnen<\/dd><\/dl><\/div><h2 id=\"een-beautystudio-met-een-bakstenen-muur\">Een beautystudio met een bakstenen muur<\/h2><p>De studio is half kapsalon, half galerie. Schilderijen van flamingo&#8217;s, een zeeschildpad en een pauw hangen aan kettingen naast een muur van rode baksteen. Zelfs de witte shirts van het team hebben een boodschap: Be good to yourself, inspire others.<\/p><figure class=\"rpb-wide\"><img class=\"wp-image-75384\" src=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/balayage-color-station-brick-wall.jpg\" width=\"2400\" height=\"1800\" alt=\"Kapster in een leren schort brengt kleur aan in het haar van een klant bij een rode bakstenen muur, met schilderijen ernaast\" sizes=\"auto, (max-width: 767px) 100vw, 1140px\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/balayage-color-station-brick-wall.jpg 2400w, https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/balayage-color-station-brick-wall-500x375.jpg 500w\" \/><figcaption>De kleurplek bij de bakstenen muur, net na twee\u00ebn<\/figcaption><\/figure><p>Bij een brandingshoot in een beautystudio verkoopt de plek net zo goed als de mensen. Daarom wilde ik ze allebei in elk breed beeld.<\/p><p>Ik begon waar het werk was. Bij de bakstenen muur bracht een kapster in een leren schort kleur aan, terwijl haar klant meekeek in de spiegel. Daarna ging ik dichtbij voor de kwast en de lokken, want daar zie je het vakwerk.<\/p><figure class=\"rpb-col\"><img class=\"wp-image-75388\" src=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/balayage-brush-lightener-close-up.jpg\" width=\"1350\" height=\"1800\" alt=\"Handen in zwarte handschoenen brengen met een paarse kwast ontkleuring aan op lange lokken haar, tijdens een balayage\" sizes=\"auto, (max-width: 767px) 100vw, 700px\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/balayage-brush-lightener-close-up.jpg 1350w, https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/balayage-brush-lightener-close-up-375x500.jpg 375w\" \/><\/figure><h2 id=\"kleuren-wassen-en-f-hnen\">Kleuren, wassen en f\u00f6hnen<\/h2><p>Toen ging het naar de wasbak, waar paars schuim door donker haar liep. Een kapster borstelde nat haar uit en f\u00f6hnde het voor de spiegel. Ik bleef uit de weg, zodat elke klant gewoon kon ontspannen. Spiegels zijn een cadeautje in een salon: je ziet de kapster en het gezicht van de klant in \u00e9\u00e9n beeld, zonder dat iemand zich omdraait.<\/p><div class=\"rpb-pair\"><figure><img class=\"wp-image-75398\" src=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/purple-foam-hair-wash-basin.jpg\" width=\"1350\" height=\"1800\" alt=\"Klant leunt achterover bij de wasbak met paars schuim in haar donkere haar, een hand in een handschoen werkt het erdoor\" sizes=\"auto, (max-width: 767px) 100vw, 445px\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/purple-foam-hair-wash-basin.jpg 1350w, https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/purple-foam-hair-wash-basin-375x500.jpg 375w\" \/><\/figure><figure><img class=\"wp-image-75390\" src=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/stylist-brushing-wet-hair-be-tee.jpg\" width=\"1350\" height=\"1800\" alt=\"Kapster in een wit Be-shirt borstelt het natte haar van een klant met een blauwe borstel, warme lampjes in de spiegel\" sizes=\"auto, (max-width: 767px) 100vw, 445px\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/stylist-brushing-wet-hair-be-tee.jpg 1350w, https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/stylist-brushing-wet-hair-be-tee-375x500.jpg 375w\" \/><\/figure><\/div><figure class=\"rpb-wide\"><img class=\"wp-image-75394\" src=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/blow-dry-mirror-flamingo-paintings.jpg\" width=\"2400\" height=\"1800\" alt=\"Kapster f\u00f6hnt het haar van een klant voor een spiegel met schilderijen van flamingo&#x27;s en een schildpad in de beautystudio\" sizes=\"auto, (max-width: 767px) 100vw, 1140px\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/blow-dry-mirror-flamingo-paintings.jpg 2400w, https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/blow-dry-mirror-flamingo-paintings-500x375.jpg 500w\" \/><figcaption>F\u00f6hnen voor de schilderijen, halverwege de middag<\/figcaption><\/figure><p>Elke stap van een kleurbehandeling laat nieuwe klanten zien wat ze kunnen verwachten. Zo groeit het vertrouwen al voordat ze boeken.<\/p><h2 id=\"gereedschap-en-kleine-rituelen\">Gereedschap en kleine rituelen<\/h2><p>Een brandingshoot in een beautystudio gaat ook over gereedschap en kleine rituelen. Bij <a href=\"https:\/\/beauty-garage.eu\/\" target=\"_blank\" rel=\"noopener\">Beauty Garage<\/a> hield de specialist in permanente make-up haar pen omhoog, in profiel: een rustig beeld voor haar diensten. Ondertussen stond er koffie in een kattenkopje op een gouden bijzettafel.<\/p><div class=\"rpb-pair\"><figure><img class=\"wp-image-75404\" src=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/permanent-make-up-artist-pen-profile.jpg\" width=\"1350\" height=\"1800\" alt=\"Specialist in permanente make-up houdt haar pen omhoog in profiel tegen een lichte muur, een beeld van de brandingshoot\" sizes=\"auto, (max-width: 767px) 100vw, 445px\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/permanent-make-up-artist-pen-profile.jpg 1350w, https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/permanent-make-up-artist-pen-profile-375x500.jpg 375w\" \/><\/figure><figure><img class=\"wp-image-75396\" src=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/cat-cup-coffee-gold-side-table.jpg\" width=\"1350\" height=\"1800\" alt=\"Koffie in een wit kopje met een lachend kattengezicht en een gouden oor, op een klein gouden bijzettafeltje\" sizes=\"auto, (max-width: 767px) 100vw, 445px\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/cat-cup-coffee-gold-side-table.jpg 1350w, https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/cat-cup-coffee-gold-side-table-375x500.jpg 375w\" \/><\/figure><\/div><p>Tot slot ging alles op een tafel met een blauwe rivier van epoxy: scharen, een f\u00f6hn, een stijltang en een rij producten. Zo&#8217;n beeld werkt goed op een website, en zulke details geven een feed wat rust tussen de portretten.<\/p><figure class=\"rpb-col\"><img class=\"wp-image-75400\" src=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/hair-tools-flat-lay-epoxy-river-table.jpg\" width=\"2400\" height=\"1800\" alt=\"Paarse scharen, een f\u00f6hn, een stijltang en haarproducten op een houten tafel met een blauwe rivier van epoxy\" sizes=\"auto, (max-width: 767px) 100vw, 700px\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/hair-tools-flat-lay-epoxy-river-table.jpg 2400w, https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/hair-tools-flat-lay-epoxy-river-table-500x375.jpg 500w\" \/><figcaption>Gereedschap op een tafel met een blauwe rivier van epoxy<\/figcaption><\/figure><h2 id=\"de-laatste-beelden-van-de-brandingshoot\">De laatste beelden van de brandingshoot<\/h2><p>Laat in de middag, na uren samen aan het werk, voelde de eigenaar zich helemaal thuis voor de camera. Ze hield haar schaar tegen haar neus en deed alsof ze haar eigen lange haar knipte. Daarna ging ze zitten bij een oranje graffitimuur.<\/p><div class=\"rpb-trio\"><figure><img class=\"wp-image-75410\" src=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/salon-owner-scissors-nose-portrait.jpg\" width=\"1350\" height=\"1800\" alt=\"Eigenaar houdt een paarse schaar tegen haar neus met een speelse blik, een close-up van de brandingshoot\" sizes=\"auto, (max-width: 767px) 33vw, 293px\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/salon-owner-scissors-nose-portrait.jpg 1350w, https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/salon-owner-scissors-nose-portrait-375x500.jpg 375w\" \/><\/figure><figure><img class=\"wp-image-75402\" src=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/salon-owner-pretend-haircut-scissors.jpg\" width=\"1350\" height=\"1800\" alt=\"Eigenaar in een Be-shirt doet alsof ze haar eigen lange haar knipt, met open mond van gespeelde verbazing\" sizes=\"auto, (max-width: 767px) 33vw, 293px\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/salon-owner-pretend-haircut-scissors.jpg 1350w, https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/salon-owner-pretend-haircut-scissors-375x500.jpg 375w\" \/><\/figure><figure><img class=\"wp-image-75406\" src=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/salon-owner-stool-orange-graffiti-wall.jpg\" width=\"1350\" height=\"1800\" alt=\"Eigenaar zit op een barkruk voor een oranje graffitimuur in haar beautystudio, lachend in een wit Be-shirt\" sizes=\"auto, (max-width: 767px) 33vw, 293px\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/salon-owner-stool-orange-graffiti-wall.jpg 1350w, https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/salon-owner-stool-orange-graffiti-wall-375x500.jpg 375w\" \/><\/figure><\/div><p>Daar kwam een man in een groen shirt bij haar staan voor een portret met z&#8217;n twee\u00ebn. Ook zwaaide ze naar me achter het raam. Voor de foto bovenaan stond ze met een f\u00f6hn in haar hand, haar haar wild in de lucht. Zo voelde deze brandingshoot in een beautystudio: warm, een beetje wild en helemaal van haar.<\/p><figure class=\"rpb-wide\"><img class=\"wp-image-75416\" src=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/duo-portrait-orange-graffiti-wall.jpg\" width=\"2400\" height=\"1800\" alt=\"Eigenaar in een wit shirt en een man in een groen shirt lachen samen voor de oranje graffitimuur van de studio\" sizes=\"auto, (max-width: 767px) 100vw, 1140px\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/duo-portrait-orange-graffiti-wall.jpg 2400w, https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/duo-portrait-orange-graffiti-wall-500x375.jpg 500w\" \/><\/figure><figure class=\"rpb-col\"><img class=\"wp-image-75408\" src=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/owner-waving-garage-studio-window-sign.jpg\" width=\"2400\" height=\"1800\" alt=\"Eigenaar zwaait achter het raam van haar beautystudio, met het logo van Garage en een weerspiegelde straat in het glas\" sizes=\"auto, (max-width: 767px) 100vw, 700px\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/owner-waving-garage-studio-window-sign.jpg 2400w, https:\/\/media.rudenko-photography.com\/wp-content\/uploads\/2026\/10\/owner-waving-garage-studio-window-sign-500x375.jpg 500w\" \/><\/figure><p class=\"rpb-closing\">Ook zulke foto&#8217;s van je eigen studio? Ontdek hoe <a href=\"https:\/\/rudenko-photography.com\/nl\/photographer-in-haarlem\/\">mijn fotoshoots in Haarlem<\/a> werken.<\/p><\/div>","protected":false},"excerpt":{"rendered":"Deze brandingshoot in een beautystudio vulde een middag in mei. Ik fotografeerde de eigenaar en haar team aan het werk, van kleuren tot permanente make-up, voor hun website en social media.Op het raam staat Garage, beauty &amp; art studio, en dat klopt: het is allebei. Een drukke studio met echte klanten en daglicht van de [&hellip;]","protected":false},"author":5,"featured_media":75392,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[229],"tags":[],"class_list":["post-76024","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-zakelijk"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.8 (Yoast SEO v28.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Brandingshoot in een beautystudio - Rudenko Photography<\/title>\n<meta name=\"description\" content=\"Een brandingshoot in een beautystudio: balayage bij een bakstenen muur, een pen voor permanente make-up en oranje graffiti. 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